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What is Detective by Charlie?

Detective by Charlie is the Intelligence Platform for Sellers.

Sales reps are hired to sell, NOT research. But is that what actually happens?

If you look closer, you’ll find that reps spend hours every week *not selling*, but rather on research and data entry.

Detective is on a mission to automate the research process so reps can stay maniacally focused on selling while still having the intel needed to make each call strategic and powerful.

Clients who adopt Detective (1) craft smarter calls and emails which lead to higher conversion rates and more meetings in their pipeline (2) save 50-75% of their research time which in turn leads to more sales activity and output each week.

Company Background

Detective has raised 4.2m in seed funding led by GoAhead Ventures with participation from Lightbank (founders of Groupon), Hyde Park Venture Partners, Confluence Capital Partners, Patrick Spain (the founder and CEO of Hoovers), Lon Chow and Armando Pauker of Apex Venture Partners. Detective (formerly Charlie App) graduated from the Dreamit Ventures accelerator in Philadelphia and 1871 in Chicago and was founded by Aaron Frazin.


Aaron Frazin (Founder and CEO) has always been an entrepreneur and built his first company as a teenager: a small web design and animation shop. He’s since worked at Prezi on their global strategy and was one of the 20 entrepreneurs from around the world selected for the Kauffman Foundation’s entrepreneurial fellowship which grooms the “top young entrepreneurs from around the world.”


We’ve built Detective using the best development practices and have implemented multiple levels of industry standard security to keep your data safe. Let’s just say, we don’t take this lightly.

As for the information we find about other people: everything that Detective finds is freely available on the web. Detective simply performs the research on your behalf and automates the research anyone could perform with Google today (albeit, it might take a few hours to replicate what Detective does).

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